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Canossa Events acquires Cavallino Inc.

Cavallino is a perfect fit with Canossa Events and its growth strategy, and will allow the creation of many great new opportunities, also thanks to the Motorsport Network’s powerful ecosystem.

December 9, 2020: Canossa Events has acquired US based concours event and media company Cavallino Inc.

With a prestigious reputation built over 42 years as a destination for Ferrari enthusiasts, Cavallino has a strongly subscribed bi-monthly magazine and website.

Cavallino is also the organiser of landmark events like the Palm Beach Cavallino Classic, which celebrates its 30th anniversary event on January 21-24, 2021. Cavallino Classic is the largest automotive event of the winter season featuring over 400 Ferraris with total value of $600m. There are also over 120 other rare classic automobiles on display on the final day at the Mar-a-Lago resort.

Cavallino is a perfect fit with Canossa Events and its growth strategy, and will allow the creation of many great new opportunities, also thanks to the Motorsport Network’s powerful ecosystem.

John Barnes, President Cavallino Inc. said, “I have dedicated a lifetime to building the Cavallino community with a passion for all things Ferrari and it is a business with an impeccable reputation. I received several offers for the business, but I wanted it to be part of an ecosystem that serves the Ferrari community and where it can thrive. In Luigi, the Canossa team and the wider Motorsport Network group, I have found the ultimate platform run by people who share my passion and vision.
 
Luigi Orlandini, Chairman and CEO of Canossa Events said, “I am delighted to welcome John and the Cavallino team to Canossa. We share the same passion for classic and sports cars, and especially for the Prancing Horse. Those “works of art on four wheels” are part of the history of mankind since the late 19th century and preserving this heritage through old and new generations is our common mission. My dream is to bring Cavallino to new heights, growing in size, quality and global presence, thanks to the help of my team of passionate professionals, and thanks to the many synergies that exist in Motorsport Network.

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Terre di Canossa is an event dedicated to classic cars that thrives on three core elements: an exciting formula for thrilling routes and skill trials, captivating scenery and locations, exceptional hospitality, and an unforgettable gastronomic experience.

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Our team of passionate professionals includes over 60 full-time employees and over 300 collaborators on over four continents.
Passion, experience, diversity, and cultural richness are the basis of our strength.
Care for detail, precision, and efficiency are part of our DNA.
Today, we are active in Europe, North America, the Middle East, and Australia, and we have successfully created and managed events in Asia and Africa, too.
We are a licensed tour operator in Europe, the UAE, and the United States, and we are ISO 14001 certified.

Our Founder, Luigi Orlandini, started the Company with the ground-breaking concept of combining the pleasure of driving with the finest elements of luxury living that elevate a good experience to a memorable one. Great hospitality, haute cuisine, fine wines, white-glove service, bespoke concierge, attention to detail, and plenty of smiles. He always says that our business is all about creating memories.

Canossa, a unique style from far away. We were born in 2011 in Emilia, the only region in the world that inherited its name from a road, the 2200-year-old Roman Consular Road Via Emilia. It’s no surprise that we are mainly focused on driving experiences and automotive in general. But that’s not all. The main objectives of all of our events and activities – even the non-automotive ones – are quality and excellence.

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